Why Women Onside was created.
Women Onside was formed in July 2017 with a clear mission to promote gender equality in Australian football. The organisation was established to ensure that FIFA’s gender equality objectives and principles would be incorporated into Football Federation Australia’s (FFA) constitution.

These principles guide our work:
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Promoting the development of women’s football
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Encouraging full participation of women at all levels of football governance
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Making football accessible and adequately resourced for everyone who wishes to participate
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Ensuring that national federations include women on their boards

Driving real change in football.
From the outset, Women Onside engaged in strategic advocacy with FIFA, the FFA Congress Review Working Group, and the media to champion the inclusion of these vital principles in Australian football’s governing statutes. Through sustained effort and collaboration, we were instrumental in achieving significant gender reforms within the FFA constitution.
One of our landmark accomplishments was the successful introduction of the 40:40:20 rule, a gender equity framework that requires football governance bodies to have at least 40% women, 40% men, and 20% flexibility, ensuring gender balance in leadership roles.
Who we are today.
As a not-for-profit company limited by guarantee Women Onside has a board of directors elected by the membership and complemented by additional directors appointed by the board.
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Seven of our directors are elected and one has been appointed. They represent a strongly diverse array of football contributors, all united in their commitment to women's football and women in football.
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Meet the dedicated team helping drive Women Onside’s mission forward.







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